Commercialisation is focused on what main aspect of a product?

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The focus of commercialisation primarily revolves around maximising profit. This process involves bringing a product to market with the intention of generating revenue. It encompasses various strategies aimed at making a product financially viable and appealing to consumers, such as marketing, pricing, and distribution. By prioritizing profit maximisation, businesses can ensure not only their sustainability but also their ability to invest in further development and innovation.

While the other options may play a role in the broader business strategy, they do not capture the essential objective of commercialisation. Increasing sustainability, enhancing quality, and expanding production are certainly important factors in product development and organizational success, but they are typically seen as means to an end rather than the primary goal of commercialisation itself. The ultimate aim remains to create a profitable venture through effective market strategies and consumer engagement.

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